brand guidelines
using the lunaris brand correctly
These guidelines explain how to use the lunaris name, logo, colors, and brand presentation consistently across social media, content, partnerships, and public communication.
logo usage
Always keep the logo clear, sharp, and properly spaced. do not stretch, distort, rotate, or change the proportions of the lunaris mark.
colors
red
#D5182A
black
#0A0B0C
white
#F5F5F5
do
- Use high quality logo files
- Keep red, black, and white consistent
- Maintain clear spacing around the logo
- Use clean and bold visual layouts
don't
- Do not stretch or squash the logo
- Do not apply random colors
- Do not place the logo on busy unreadable backgrounds
- Do not use low resolution versions
tone
Lunaris communication should feel competitive, modern, bold, and confident. visuals and messaging should stay clean, strong, and premium.



